THE IMPORTANCE OF THE ORIGIN WILL BE IMPORTED BY THE ORIGIN OF THE SUBSTANCE – ARGENTINE PAVILION AT THE VENICE BIENNALE
In this 59th International Art Exhibition – La Biennale di Venezia, the largest contemporary art event in the world, the artist selected to represent Argentina is Mónica Heller, who will show in the Argentine pavilion the video installation entitled The Origin of Substance Will Matter the Importance of Origin. The project, which has the curatorship of Alejo Ponce de León, was chosen among the 40 proposals that were presented in a public and open call.
Mónica Heller’s 3D-video installation at the Argentine Pavilion of the 59th International Art Exhibition - La Biennale di Venezia immerses us in a sensory landscape designed to shake our perception of sociomaterial reality, as it invites us to question ourselves about the bodily, imaginary and cognitive limits of the human, in times dominated by the suspicion of its decline as a civilizational paradigm.
Following the critical impulse that animated surrealism, Heller’s 3D animations compile a collection of paradoxical and absurd vignettes in which humor, the abject, social satire and metaphysical spatiality come together. Its protagonists, locked inside infinite time loops, repeat action cycles through which they construct, deconstruct and reconstruct themselves.
El origen de la substancia importará la importancia del origen [The Importance of the Origin will be Imported by the Origin of the Substance] thus offers an insistent choreography that rejects any form of narrative unity. A landscape of vibrant iterations through which resonates both the neurotic recurrence of the .gif digital format and the resort to repetition that different avant-garde currents of the 20th century employed in order to expose the public’s sensibility to an emancipatory fugue.
Curated by Alejo Ponce de León, the exhibition consists of 15 independent audiovisual modules, composed of projections and LED screens of different sizes. The installation is completed by a surround sound system, ambient lighting and an original soundtrack. Also, in an unprecedented way for Argentina, the catalog of the exhibition includes the participation of fellow artists, making it an autonomous work of experimental and collective nature that expands the representative possibilities of the current Argentine art scene.
Mónica Heller (b. 1975, Buenos Aires) is a cartoonist, painter and video artist. Throughout her twenty-year career she has created 2D and 3D animations, using both amateur production strategies and CGI models taken from open-source and free libraries. The self-taught nature of her approach to digital technology and the artisanal dedication she puts into each of her pieces laid the foundations for a DIY work ethic that characterizes and singles out both her varied production and the place she occupies within the Argentine art scene.