PINTA EXPERIENCE: HOW TO TURN CULTURAL TOURISM INTO AN IMMERSION IN THE ART SCENE?

Through a boutique journey, Pinta proposes a true immersion into the cultural landscape of different cities across the continent—an experience designed for collectors, art lovers, and those seeking to expand their networks beyond their own country.

April 17, 2026
PINTA EXPERIENCE: HOW TO TURN CULTURAL TOURISM INTO AN IMMERSION IN THE ART SCENE?
Pinta Asunción Art Week

Pinta Experience, the platform’s new unit, offers a different way of engaging with Latin American art. It consists of 3- to 5-day programs combining carefully curated itineraries with privileged access to the local art ecosystem. Art fairs and art weeks, visits to galleries and artists’ studios, access to private collections, participation in forums and gatherings, and a tailor-made cultural agenda all come together in a proposal that prioritizes both content and context.

 

It is not just about observing, but about establishing direct contact with the agents who shape the scene. Artists, gallerists, curators, and collectors are part of a network activated throughout the experience, enabling exchanges that rarely occur in open circuits.

The format combines a group dynamic with personalized instances. The program includes continuous guidance and specific benefits associated with each destination. Airfare is not necessarily included, allowing greater flexibility for each traveler.

 

Versatile and adaptable, Pinta Experience is tailored to its participants. The initiative aims for something deeper: transforming the viewer’s journey into an immersive experience, where art is not only observed but lived.

 

What does Pinta Experience include?
The program brings together a dynamic agenda that combines public events with exclusive access. It includes visits to fairs—such as Pinta Week or various art weeks across the region—gallery and studio visits, entry to private collections, and participation in conferences, forums, and meetings with key figures in the field. This is complemented by a cultural program in the host city that expands the experience beyond the strictly artistic circuit.

Who is it for?
Pinta Experience is designed for a diverse audience united by a shared interest in art and culture. From established collectors to new buyers, as well as art lovers and professionals in the field, the program brings together both those already part of the art ecosystem and those looking to approach it through a guided, accessible, and meaningful experience. No prior knowledge is required, but a willingness to engage and discover is essential.

 

What sets it apart from other programs?
Its boutique nature and curatorial approach are two of its main distinguishing features. Unlike traditional cultural tourism circuits, Pinta Experience not only organizes itineraries but also builds direct access to the local art scene, prioritizing encounters with its key players. The combination of centralized planning, flexibility for the traveler, and a personalized hospitality approach allows each experience to adapt to its participants without losing coherence or depth.

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